Partnerships

WVU Joins INFLCR as First Dpartment in NIL Data Services Pilot Product Offering

INFLCR is excited to announce the launch of West Virginia as its first college partner who will be piloting the "Data Services" product offering from the INFLCR team.

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WVU and Athliance Partner to Educate Student-Athletes

The Athliance platform educates student-athletes about the processes and pitfalls of name, image, and likeness activities while simplifying and automating the input, guidance, monitoring, reporting, and disclosure process for all opportunities.

WVU and The Brandr Group Launch Group Licensing for Student-Athletes

West Virginia University and The Brandr Group have established a group licensing agreement for the university's student-athletes covering all the Mountaineers' 18 varsity sports. This partnership creates new opportunities for West Virginia's student-athletes to profit off their NIL using the school's official trademarks and logos.

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West Virginia University Unveils Local NIL Marketplace Powered by Icon Source

West Virginia University athletics today announced the launch of Icon Suite, an innovative name, image, and likeness tool from Icon Source, the leading digital marketplace connecting brands and athletes for endorsements and partnerships, for all Mountaineer student-athletes and community members. Icon Suite will continue to position West Virginia athletics at the forefront of NIL opportunities, providing a seamless, compliant system for connecting brands, ??alumni, and other interested parties with student-athletes for NIL deals.

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Directory

Baseball

Ben Abernathy

Braden Barry

Tommy Beam

Nathan Blasick

Trey Braithwaite

Zach Bravo

Alec Burns

Jake Carr

Tyler Cox

Austin Davis

Kevin Dowdell

Joel Gardner

David Hagaman

Ben Hampton

Josh Heath

Trent Hodgdon

McGwire Holbrook

Grant Hussey

Vince Ippoliti

Alex Khan

Michael Kilker

Mikey Kluska

Dayne Leonard

Beau Lowery

Aidan Major

Theo Millas

Deaton Oak

Zach Ottinger

Daniel Ouderkirk

Carlson Reed

Jimmy Sadler

Victor Scott II

Trevor Sharp

Noah Short

Chris Sleeper

Chase Smith

Evan Smith

Tyler Strechay

Tevin Tucker

Will Watson

Jacob Watters

J.J. Wetherholt

Tim Wynia


Men's Basketball

Kedrian Johnson

Kobe Johnson

Jamel King

James Okonkwo

Seth Wilson


Women's Basketball

Isis Beh

Jayla Hemingway

Messiah Hunter

JJ Quinerly

Wynter Rogers

Savannah Samuel

Madisen Smith


Cross Country/Track & Field

Emily Bryce

Katelyn Caccamo

Tessa Constantine

Macey Crawford

Lynsie Curtis

Aubrie Custer

Amber Dombrowski

Katherine Dowie

Tazanna Epps

Ellie Gardner

Samantha Hatcher

Erica Hegele

Ghamani Houge

Hayley Jackson

Maria Kaylor

Jo-Lauren Keane

Peyton Kukura

Mikaela Lucki

Sona Magassouba

Ceili McCabe

Peter-Gay McKenzie

Lilly McMullen

Malina Mitchell

Lydia Moell

Abigale Mullings

Myesha Nott

Emily Oiler

Petal Palmer

Sylvia Russell

McKenna Smith

Sarah Stair

Kase Torchia

Mikenna Vanderheyden

Bree Warren

Megan Weaver

Eden Williams

Cassandra Williamson

Charlotte Wood

Sada Wright

Zara Zervos


Football

Taijh Alston

Derek Ambrosino

Jaylen Anderson

Jared Bartlett

Donavan Beaver

Leighton Bechdel

Bryce Biggs

Mumu Bin-Wahad

Caden Biser

L'Trell Bradley

Austin Brinkman

Aubrey Burks

Aric Burton

Lanell Carr

Matt Cavallaro

Owen Chafin

C.J. Cole

Caleb Coleman

Tyler Connolly

Will Crowder

Treylan Davis

Lance Dixon

Lyn-J Dixon

Brayden Dudley

Jairo Faverus

Marcis Floyd

Bryce Ford-Wheaton

Preston Fox

Zach Frazier

James Gmiter

Garrett Greene

Ja'Corey Hammett

Ja'Quay Hubbard

Sam James

Jordan Jefferson

Justin Johnson Jr.

Danny King

Lee Kpogba

Zeiqui Lawton

Casey Legg

Exree Loe

Graeson Malashevich

Davis Mallinger

Nick Malone

Nicco Marchiol

Sean Martin

Tony Mathis Jr.

Chris Mayo

Kolton McGhee

Hershey Mclaurin

Saint McLeod

Wyatt Milum

Naim Muhammad

Doug Nester

Mike O'Laughlin

Jackson Oxley

Brian Polendey

Kaden Prather

Dylan Ray

Tomas Rimac

Markquan Rucker

Malachi Ruffin

Hammond Russell IV

Will Schoonover

Shawn See

Taurus Simmons

Reese Smith

Dante Stills

Christion Stokes

Oliver Straw

Jalen Thornton

Edward Vesterinen

Trace Weitzel

Jordan White

Victor Wikstrom

Avery Wilcox

Jarel Williams

Andrew Wilson-Lamp

Tyrin Woodby

Charles Woods

Brandon Yates


Golf

Jackson Davenport

Todd Duncan

Mark Goetz

Kurtis Grant

Max Green

Olivier Menard

Logan Perkins

Will Stakel

Trent Tipton


Gymnastics

Esperanza Abarca

Brooke Alban

Chloe Asper

Ellen Collins

Kendra Combs

Gillian Fletcher

Brynn Freehling

Agatha Handono

Heidi Hartje

Emily Holmes-Hackerd

Rachel Hornung

Anna Leigh

Kiana Lewis

Nicole Norris

Abbie Pierson

Laura Soltis

Kianna Yancey


Rifle

Malori Brown

Jared Eddy

Tal Engler

Becca Lamb

Molly McGhin

Natalie Perrin

Matthew Sanchez

Akihito Shimzu

Calista Smoyer

Verena Zaisberger


Rowing

Laurna Atkins

Izabella Black

Katherine Capitan

Megan Casner

Ashlea Clark

Grace Crankovic

Grace Cronen

Emily DeGlopper

Ashley Dibling

Nicole Dibling

Amber Drysdale

Alexandra Farron

Grace Fay

Ally Fisher

Anna Gall

Allyson George

Maura Harkins

Violet Hewett

Ksenia Kaluderovic

Kayli Kotchian

Kileigh Lade

Kaira Lay

Madison Lindung

Abigail McAleer

Katherine McMullen

Kathleen Meldrum

Lydia Nicolai

Samantha Perro

Megan Present

Michaela Pulick

Danielle Shuttleworth

Emma Toy

Sydney VanAuken

Ryleigh Williams

Laura Yates

Abigail Yingling


Men's Soccer

Ryan Baer

Joseph Biafora

Marc Bonnaire

Elijah Borneo

Ciro Bourlot Jaeggi

Adam Burchell

Jacob Castro

Ryan Crooks

Aaron Denk-Gracia

Dyon Dromers

Pau Jimenez Albelda

Frederik Jorgensen

Simon Kalinauskus

Kasimir Lauber

Kyle Lehnert

Nicholas Manno

Luke McCormick

Sam Morgan

Kevin Morris

Lorenzo Nunez

Otto Ollikainen

Sergio Ors Navarro

Tony Pineda

George Pitsillides

Yoran Popovic

Ike Swiger

Steven Tekesky

Bjarne Thiesen

Max Trethewey


Women's Soccer

Chloe Adler

Mackenzie Aunkst

Aria Bilal

Jordan Brewster

Brooke Brown

Stephanie Chmiel

Ruby Darling

Emma Dotson

Dilary Heredia-Beltran

Jessica Kasacek

Rhea Kijowski

Samone Knight

Maya Ladhani

Annika Leslie

Julie Lynch

Kayza Massey

Lilly McCarthy

Maya McCutcheon

Maddie Murphy

Nicole Payne

Gabby Robinson

AJ Rodriguez

Kassidy Roshong

Lisa Schoeppl

Aaliyah Scott

Lauren Segalla

Isabella Sibley

Grace Smith

Leah Sparacio

Alina Stahl

Julianne Vallerand


Swimming & Diving

Hayden Apel

Kate Beckish

Lauren Beckish

Jonathan Bennett

Zach Boley

Meredith Bolinger

Riley Brown

Jason Bunn

Camille Burt

Morgan Burton

Hannah Cech

Nick Cover

David Dixon

Paige Dressel

Glenn Eloriaga

Shelby Gerving

Max Gustafson

Sara Haggerty

Ginger Hansen

Josh Harlan

Justin Heimes

Fausto Huerta

Zhenya Ingram

Owen Johns

Mathilde Kaelbel

Reilly Keaney

Miranda Kirtley

Emily Knorr

Sarah Krusinski

PJ Lenz

Emma Longley

Josh Madzy

Conner McBeth

Kaelyn McClain

Jacqueline McCutchan

Logan McFadden

Dylan Melin

Harna Minezawa

Conrad Molinaro

William Mullen

Lauren Musbach

Braden Osborn

Tatum Peyerl

Abby Reardon

Abigail Riggs

Jack Saum

Joe Schaefer

Wesley Schauer

Roanoke Shirk

David Snider

Marian Tiemeier

Anne-Elaine Tiller

Mia Walters

Brendan Williams

Jake Young

Sarah Young

Megan Zartman

Roberts Zemturis

Ana Zortea


Tennis

Camilla Bossi

Anastasiia Bovolskaia

Ting-Pei Chang

Penny Hsieh

Kendall Kovick

Michaela Kucharova

Momoko Nagato

Catherine Wassick


Volleyball

Athena Ardila

Emma Dukate

Adrian Ell

Kamiah Gibson

Alexa Hasting

Shea Hefner

Kristin Lux

Briana Lynch

Kristen McBride

Emmy Ogogor

Madison Page

Natali Petrova

Marielena Somoza

Skye Stokes

Alison Thomas

Brenna Tietz

Natalie Winter

Lacey Zerwas


Wrestling

Owen Amburgy

Jack Blumer

Jeffrey Boyd

Blake Boyers

Jace Bradbury

Killian Cardinale

Anthony Carman

Anthony Cicciarelli

Anthony D'Alesio

Patrick Daum

Michael Dolan

Caleb Dowling

Colton Drousias

Peyton Hall

Walker Heard

Alex Hornfeck

Scott Joll

Luke Karam

Tristan Kemp

Garett Lautzenheiser

Harrison Levans

Tyler Mileto

Jackson Moomau

Kyle Myers

Tucker Nadeau

Caleb Rea

David Rhoads

Brayden Roberts

Dennis Robin

Jace Schafer

Lucas Seibert

Andrew Sharer

Jordan Titus

Nathan Wickersham

Michael Wolfgram

FAQ/Policy

Full NIL Policy

Reference: NCAA Bylaw 12.5
Purpose: New NCAA rules/guidelines permit student-athletes to benefit from the use of their names, images, and likenesses in a manner that is consistent with the NCAA guiding principles. These opportunities fall into two categories: 1) activities related to student-athlete business activities; and 2) promotion/endorsement of products and services. In an effort to prioritize student-athlete well-being, these name, image, and likeness opportunities may occur in a manner that is consistent with the core values, mission, and principles of West Virginia University ("WVU"). This policy is to provide guidance as to the types of activities and circumstances with which a student-athlete would be prohibited from entering into an agreement.

Student-Athlete Obligation

Student-athletes are expected to refrain from engaging in name, image, and likeness activities that are related to "pay for play," impermissible inducements, or extra benefits. Impermissible name, image, and likeness activities, include, but are not limited to:

  1. Agreements without a quid pro quo (e.g., compensation for work not performed);
  2. Agreements where compensation is contingent on initial or continued enrollment at WVU;
  3. Agreements where compensation is contingent on specific athletic performance or achievement (e.g.,financial incentives based on points scored). Note: Athletic performance may enhance a student-athlete's name, image, and likeness value but athletic performance may not be the "consideration" for a name, image,and likeness activity;

Benefits provided to student-athletes through name, image, and likeness activities must be consistent with institutional policies of WVU.


Prohibited Promotional Activities

Student-athletes must conduct their activities in adherence to a set of ethical standards which are compatible with those of WVU. These include, but are not limited to, honesty, integrity, trustworthiness, and respect for others. WVU in its sole discretion, retains the right to disapprove any activity deemed to suggest an endorsement by WVU or that reflects unfavorably upon WVU and/or WVU student-athletes. Specifically, WVU retains the right to disapprove any activity that promotes or otherwise references certain prohibited categories, including, but not limited to:

  1. Illegal products or services;
  2. Alcohol and tobacco products;
  3. Gambling goods and services;
  4. Substances on the NCAA Banned Substance List;
  5. Activities that conflict with existing WVU exclusive sponsorship arrangements;
  6. Sponsorships which conflict with WVU's exclusive sponsorship entities - a complete list will be provided to the student-athlete upon request;
  7. Firearms, explosives, or lethal weapons;
  8. Adult entertainment and/or websites including explicit material;
  9. Athletic recruiting services;
  10. Activities which are, in WVU's sole judgement, misleading, offensive, or in violation of a statute, law,ordinance, NCAA bylaw, or any University contract obligation.

Use of Institutional Marks

A student-athlete may not use institutional logos and/or trademarks in noninstitutional name, image, and likeness activities when a student-athlete is engaging in an activity which promotes or endorses a third-party service or product without written approval by West Virginia University Brand and Trademark Licensing.

Prohibited examples without authorization include, but are not limited to:

  1. Wearing apparel or gear that visibly shows a registered WVU logo/trademark*;
  2. Social media content that includes a registered WVU logo/trademark*

*See Exhibit A - WVU Marks Summary

WVU Trademark Licensing Office: 304-293-4756 or trademarklicensing@mail.wvu.edu
See also, WVU's Online Brand Guide


Reference to the Institution

Student-athletes are permitted to include a reference to WVU consistent with institutional policies applicable to any student. For the avoidance of doubt, student-athletes are permitted to identify themselves as "Current WVU Student-Athlete."


Missed Class/Representing WVU

Student-athletes are not permitted to miss class to participate in any noninstitutional name, image, and likeness activity. Additionally, noninstitutional name, image, likeness activities may not occur while the student-athlete has reported on call for practice or competition and representing WVU.


Institutional Facility Involvement

Use of institutional facilities for noninstitutional name, image, and likeness activities which promote and/or endorse a third-party commercial product or service is not permitted.


International Student-Athletes

International student-athletes should not enter into any activities involving compensation for name, image, and likeness activities without first receiving guidance from West Virginia University International Students and Scholars Services to protect themselves against any potential immigration issues.

West Virginia University International Students and Scholars Services Office: 304-293-3519


Need Based Financial Aid

Eligibility for need-based financial aid, including the Pell Grant, could be impacted based on compensation from name, image, and likeness activities. Questions regarding the effect name, image, and likeness activities have on need-based financial aid should be directed to West Virginia University Office of Student Financial Services.

West Virginia University Office of Student Financial Services Office: 304-293-1988


Disclosure

Student-athletes should disclose all name, image, and likeness activities, including information related to transactions, compensation arrangements, and details of relationships with any involved individuals, commercial entities, and/or third parties (e.g., contact information, identification of role) within 72 hours prior to the activity occurring. All noninstitutional name, image, and likeness activities should be reported through the mobile app: Athliance. The institution should vet and approve the requested activity within 72 hours of receiving the information.

If agreements and details of an approved arrangement to promote a commercial product or service are amended, the student-athlete should provide written updates within 14 days of the change.


Education

West Virginia University will provide student-athletes with education regarding financial literacy, brand building, and educational workshops focusing on the name, image, and likeness activities.

Resources

Contact

Keli Zinn

Keli Zinn

Chief Operating Officer/Deputy Athletics Director

Matt Wells

Matt Wells

Executive Senior Associate Athletics Director for External Affairs

Greg Featherston

Greg Featherston

Senior Associate Athletics Director for Internal Affairs

Preston Wages

Preston Wages

Associate Athletics Director for Compliance and Governance

Paige Diggs

Paige Diggs

Assistant Athletics Director for Diversity, Equity and Inclusion/5th Quarter Director

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Alec Dominguez

Name, Image, Likeness Coordinator

Nikki Goodenow

Nikki Goodenow

Brand and Trademark Licensing Director